The benefits of digital printing for short run poster printing

Short run poster printing

 

Short run poster printing and digital printing

 

When was the last time you promoted your business using posters? Some businesses may have been put off by the cost and the thought of large print runs. Digital printing for short run poster printing has brought marketing with posters into most company’s reach.

Fast turnaround on short run poster printing

Digital printing is produced straight from the customer’s artwork. Unlike with litho printing, no plates or films are required. This flexibility allows companies to react quickly to new marketing trends and produce posters to support these very quickly.

Cost savings on short run poster printing

You can order posters just for an exhibition, a customer presentation, or one kick-off meeting.  Digital printing allows businesses to use posters where they wouldn’t have previously – whether put off by cost or quantity!

Waste savings on short run poster printing

If your cupboards have any outdated marketing materials left over due to large minimum order quantities then digital printing is definitely for you. Reduce waste by only printing posters when you want them.

High quality printed posters

You can take advantage of the same range of papers and finishes with digital printing as you do with litho printing and large format printing. Whether gloss stock, silk stock, or uncoated, short run poster printing can accommodate your requirements. And if you are looking for more information on paper stock and finishes, our Really Useful Print Guide will help you with all your paper and printing stock needs!

Where will your posters be seen?

When deciding on what stock to use, think about where your poster will be seen – indoors, outdoors, or in a light box. Will glare from lights obscure the poster if a high gloss finish is used? Is your poster the best size for your needs?  If you are unsure, speak to your print provider who will be able to advise you.

The benefits of short run poster printing for business

Businesses can really take their marketing to the next level with posters – especially if they have never used them in their marketing before. Do the advantages that digital printing offers for short run poster printing appeal to you?