Attract, engage and follow up with prospects
There is more to attracting prospects to your exhibition stand than rolling out your pull-up banners and hanging a few balloons. The stand needs to inspire, intrigue and invite …
Save money on print – a wise idea?
Food for thought – why would you want to save money on print? Surely you’d want to invest in print that will deliver a return on …
Save money on print – a good idea?
Food for thought – why would you want to save money on print? Surely you’d prefer to know that the money you spend on print will …
5 brands that got it right
The usual company annual report is a word-filled extravaganza of jargon, terms, figures and text. If beautiful report designs were the norm, maybe more people would actually read them. We …
Do your exhibition banners really stand out?
Eye-Catching Exhibition Banners
Regardless of how good your products or services are you still need something to grab the attention of passers by when you’re in a busy exhibition space …
Top Marketing Tips 2018
2018 is just around the corner. The end of the year is a great time to review your marketing plans and concentrate on what you will do differently in the New Year. …
Worst print ad campaigns?
Really good design is hard to achieve unless you work with design professionals, but truly awful design takes some talent, too! Awful brochures are made every day. Need proof? Here …
Telephone Tracking Numbers
We’ve previously written about creative marketing with catalogues and measuring the sales conversion rate versus online and other methods of attracting sales. One way of measuring sales conversions is by using tracking numbers …
Printing calendars – what are the pros?
Previously on this blog, we have talked about printing company Christmas cards to rekindle relationships with past customers. But what about printing calendars? In an increasingly competitive …
Is your packaging design being noticed?
Packaging design is your product’s calling card. It’s the thing that makes it stand out from all your competitors on the shelf. It’s the way you initially connect …
Corporate Brochures – do they accelerate your business?
If you’ve designed a beautiful brochure, it’s crucial that you make the right choices when printing it. You don’t want to waste all of your effort by choosing …
Planning print campaigns that work
We love all kinds of print – posters, catalogues, print advertising – and we appreciate print ads and print campaigns that include a printed catalogue that make people sit …
